BLOGS

In 2019, 5.3 million homes were sold in the U.S. This number is a clear indication that there is a lot of real estate business to go around. Fortunately for buyers, there are also plenty of REALTORS® who can help them shop for homes. According to the National...

Research indicates 97 percent of people use the internet to find more information on local companies. Now more than ever, you need to control and curate what information they’ll find on your site. Your content shouldn’t just meet search engine ranking metrics, it...

A website is your brand’s essential marketing asset in the digital age. According to the Local Search Association’s Digital Future Report, consumers spend almost 23 hours per week online. Sixty percent of these users go online at least once a week to find information...

Marketing research indicates 72 percent of consumers visited a store within a five-mile area after doing a local search. This makes optimizing your business’s website local SEO even more important. But what is local SEO? What value does it hold for your bottom line?...

Lead generation is the process of attracting your target audience to your business and getting them into the path of making a purchase. It is a cost-effective marketing strategy that small businesses can implement to attract and retain customers. Cold Calls Don’t...

The solar energy industry in the U.S. has contributed billions to the country’s gross domestic product (GDP). Its efforts have also generated 1.5 percent of electricity nationwide and are expected to grow the fastest among all renewable energy sources. In some states,...

In this digital age, if your business isn’t online, you’re lagging behind the competition. Over 87% of Americans actively use the internet as of 2020, according to We Are Social’s latest report. And they spend almost seven hours browsing the web. The study also found...

It’s no secret that when you run a business, you want to make it stand out. You want the popularity so you can boost sales and grow your organization. Marketing is an essential part of building brand awareness that will eventually convert your potential customers into...

Home service businesses, such as electricians, plumbers, repairmen, and contractors, rely on the local market to attract customers. But these industries are ultra-competitive, making it extremely difficult for small businesses to strengthen their foothold in the...

According to the latest numbers compiled by the United States Bureau of Labor Statistics, over 350,000 painting contractors  are in the country. That number represents a lot of competition for business owners such as yourself. And with the industry growing at an...

Gone are the days of people opening up the Yellow Pages beside their telephone and calling an appliance repair company to come and fix their air conditioner or oven. Today, Google rules. People pick up their smartphones or boot up their computers and go to a search...

It doesn’t matter whether your business is in Tampa or anywhere else in the world.  Google is the one place where every business must have a listing. Google’s searches amount to over 3 billion daily, so it remains the most-used search engine in the world. The...